Welcome Back Spring Chicken

From March 24 to April 6, when customers purchase a Maple Leaf Prime whole chicken, Longo’s donated $2 to Second Harvest in order to provide chickens for Torontonians in need.  We are thrilled to share that we met our campaign goal of $10,000, funds for 1,725 chickens!

Here’s how customers participated in Spring Chicken:


  • Customers were able to purchase a Maple Leaf Prime whole chicken – on special – in a single pack or a double pack, and Longo’s donated $2 to Second Harvest for every pack sold.
  • Customers were able to donate $2 at the cash register.


Thank you to everyone who supported this campaign!