Writing a Fundraising Letter

Feel free to use this sample as a guide when drafting your own fundraising letter. Share with your friends and family why you are choosing to participate in the Scotiabank Toronto Waterfront Marathon and what makes Second Harvest so important to you. Make sure to include a link to your fundraising page and information about Second Harvest!


Hi Name, 

This October, I will be running on behalf of Second Harvest in the Scotiabank Toronto Waterfront Marathon’s Virtual Race.

I am passionate about helping Second Harvest get the funds they need to rescue and deliver fresh, healthy food to people in need in Toronto.

That’s why I’m writing to you today.

I’m asking you to support me and Second Harvest with a donation of $25 or an amount of your choosing.

It would mean so much to me personally if you could support this great cause on my behalf and every dollar of your donation will allow Second Harvest enough nutrient-dense food for two healthy meals.

Join me by clicking this link to make a safe and secure donation online: insert your personal fundraising page URL here.  Very important – don’t forget to include this link!

You will get a tax receipt directly from Second Harvest and your donation will go to work immediately. By giving to Second Harvest, you are helping to ensure that everyone in our city has access to healthy food.  Every dollar donated helps provide 2 meals for those in need.

Thank you!

Your name